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Floral Contrast
Miansai believes that beauty exists in the smallest details. Each piece is linked to an intrinsic sense of curiosity, simplicity and sensitivity. To capture the essence of the brand, we decided to delve into the delicacy and strength of the floral world.
Our art direction is inspired by the vitality of petals and the resilience of thorns. For the still life campaign, we created a series of 3D stems, using a translucent plastic texture, to emulate a more delicate and unreal look.
For the model photographs, we used the flowers as the main detail. We used the blur technique to give a pictorial and surreal feeling to the photograph. This combination creates an atmosphere of fun and refinement, showing us that Miansai jewelry is not just an accessory for special occasions, but is designed to feel the freedom to express your personal style in every moment.
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